Selling an idea is like telling a story…and fishermen are the best story tellers.
Howdy. I’m a Senior Creative/Art Director at Goodby, Silverstein & Partners, where I work on some of America’s biggest snack brands like Doritos and Cheetos. Before joining GS&P, I was at Thinkerbell in Melbourne, Australia, after winning the One Club NYC All-Star competition in 2019.
If you want to go fishing—or discuss anything ad-related—feel free to reach out!
caleberry1717@gmail.com / +61 408 199 823
San Francisco, California
AWARDS
CLIO
Clio Awards - Gold - Innovation
Clio Awards - Silver - Experience/Activation
WEBBY’S
Webby Awards - Winner - Machine Learning
Webby Awards - Finalist - Experimental & Innovation
LIA | LONDON INTERNATIONAL AWARDS
LIA Bronze - Brand Action
LIA Bronze - Innovation
LIA Bronze - Health & Wellness
LIA Bronze - Creative Technology
AWARD Awards
Award Awards – Gold – Digital - Creative Technology
Award Awards – Silver – Digital - Creativity For Good
Award Awards – Bronze – Brand Innovation - Brand Engagement
Award Awards – Shortlist – Campaign Copywriting
Award Awards – Shortlist – Poster/OOH Art Direction
CANNES
Cannes Lions - Shortlist - Brand Experience/Activation - Cheetos Sponsortips
Cannes Lions - Shortlist - Innovation - Purple Hive Project
Cannes Lions - Shortlist- Innovation - Purple Hive Project
D&AD
D&AD - Shortlist - Integrated - Cheetos Sponsortips
ONE CLUB
ALL STAR WINNER - One club x Spotify
SPIKES
Spikes Asia – Gold – Digital - Tangible Tech
Spikes Asia – Silver – Digital Culture & Context
Spikes Asia – Silver – Healthcare - Animal Health
Spikes Asia – Bronze – Creative Strategy
Spikes Asia – Shortlist – Film
Spikes Asia - Shortlist - Media
Spikes Asia - Shortlist - Entertainment
Spikes Asia - Bronze - Brand Experience and Activations
FAST COMPANY
Fast Company Award - World Changing Idea - Purple Hive Project
CAPLES
Capels Awards - Gold - Innovation
Capels Awards - Silver - PR
Capels Awards - Bronze - Mobile
AD STARS
AD Stars - Gold - The Purple Hive Project
AD Stars - Silver - The Purple Hive Project
AD Stars - Bronze - The Purple Hive Project
NEW YORK FESTIVALS
New York Festival - Gold
New York Festival - Silver
New York Festival - Bronze
New York Festival - Bronze
New York Festival - Bronze
New York Festival - Finalist
AFR
Australian Financial Review - Most Innovative List No 8
WARC
Warc Awards - Winner - Effectiveness Brand Purpose
EFFIES
Effie Awards - Finalist - The Purple Hive Project
ONE SHOW
The One Club - Innovation & Transformation / Innovation in Health & Wellness - Shortlist
The One Club - Innovation & Transformation / Innovation in Digital Craft - Shortlist
The One Club - Physical Product & Mobile Integration - Shortlist
The One Club - Green Pencil - Shortlist – Digital - Creative Technology
The One Club - OOH Craft, Copywriting - Shortlist
SIREN AWARDS
Siren Awards - Shortlist - BINGE Brain Burger Single Entry
Siren Awards - Shortlist - Repco Hot Lap - Audio Innovation
Siren Awards - Shortlist - Repco Hot Lap - Audio Craft
MUMBRELLA
Mumbrella Awards - Innovation
Mumbrella Awards - Best Use Of Technology
Mumbrella Awards - Corporate Responsibility
Mumbrella Awards - Creative Agency of the year
Mumbrella Awards - PR Agency of the year
Mumbrella Awards - Full Service Agency of the year
BADC
BADC - Winner - Silver - Music
BADC - Winner - Bronze - Cinematography
MADC
MADC - Winner - Brand Experience
CAMPAIGN ASIA PR
PR - Gold - Promotional Activity
B&T
B&T Awards - Silver - Best Digital Campaign
BEST ADS
Creative Ranking 2021 - 1st Internationally
Best Ad - Outdoor - Klarna K Rated
Best Ad - Radio - Walking Dead Brain Burger
Best Ad - Outdoor - Walking Dead Brain Burger
Best Ad - Print - Selleys Paint Prep
Best Ad - Interactive - Extra Dating Line
Best Ad - Print - Selleys Succeed In Seconds
Best Ad - Radio - Repco Fathers Day
Best Ad - Interactive - Selleys Succeed In Seconds
Best Ad - Interactive - Slam Dunk #MessFreeChallenge
Best Ad - Interactive - Bringin the Bathurst
Best Ad - Outdoor - QT Curious Currencies
Best Ad - Print - QT Curious Currencies
Best Ad - Interactive - QT Curious Currencies